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Integrated Campaign

Entries in this medium display a full 360 degree campaign utilizing at least three medium. The mediums include: Branded Entertainment & Content, Design, Design - Gig Posters, Digital/Mobile, Experience/Activation, Fan Engagement, Music Film & Video, Live Music, Merchandise & Premiums, Partnerships, Sponsorships & Collaborations, Public Relations, Social Good, and Social Media. Entries in this medium may include, but are not limited to: album launch/artist promotion campaigns, brand and artist collaboration campaigns, and music product campaigns.

See previous award winners in this medium here

Tip: A case study video highlighting the different mediums utilized in the campaign is recommended for this medium.
 

Medium Type

  • Music Marketing

 

Categories

  • Album Launch/Artist Promotion Integrated Campaign - Entries in this category are for integrated campaigns for an album launch or artist/label promotion.
  • Brand and Artist Collaboration Integrated Campaign - Entries in this category are for co-branded integrated campaigns focused on the collaboration between a brand and artist/label.
  • Music Product/Service Integrated Campaign -​ Entries in this category are for integrated campaigns promoting a music product or service.
  • Other - Entries in this category are for work that is not defined by any of the available categories.

 

Entry Fees

May 8th - June 21st: $830

June 22nd - July 26th: $905

July 27th - Sept. 20th: $975

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is not eligible for campaign entries.

 

Required Media

  • Cover Image (1)
  • Execution Image (up to 10)

Optional Media

  • Caseboard (1)
  • Case Study Video (1)
  • Execution Video (10)
  • Execution Audio (1)
  • PDF (1)
  • URL (4)

 

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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