CLIO Awards, One of the World’s Most Prestigious Industry Competitions, Announces Winners for the 2010 Interactive & Innovative Awards in New York City
For Immediate Release


New York, N.Y., May 27, 2010 – The CLIO Awards, one of the world’s most recognized international advertising, design and communications competitions honoring creative excellence and innovation today announced winners for the 2010 Interactive & Innovative Awards held at Skylight Soho in New York City. The awards, hosted by Rob Riggle, Actor & Comedian (Saturday Night Live, The Daily Show with Jon Stewart, HBO’s Funny or Die), honored winning work in mediums including: Interactive; Innovative Media; Integrated Campaign; Content & Contact; Design; Strategic Communications/Public Relations and Student.

CLIO presented Jeff Goodby and Rich Silverstein, co-chairmen and creative directors of Goodby, Silverstein & Partners with the Lifetime Achievement Award, one of the most prestigious honors in the industry, which recognizes the outstanding and ongoing contribution of individuals who lead the industry.

CLIO also recognized the following accomplishments:

  • Agency of the Year: AlmapBBDO, São Paulo
  • Advertiser of the Year: Nike
  • Network of the Year: BBDO Worldwide, New York
  • Production Company of the Year: MJZ, Los Angeles, New York & London

The evening’s list of Grand and Gold CLIO winners are as follows:

DESIGN: 28 Statues (2 Gold, 5 Silver, 21 Bronze)

Gold Winners are as follows:

  • Jung von Matt AG, Hamburg, Environmental Design, for RWE - Power Leakage
  • Serviceplan, Munich, Annual Reports, for Bang & Olufsen

CONTENT & CONTACT: 10 Statues (4 Gold, 3 Silver, 3 Bronze)
Gold Winners are as follows:

  • HEIMAT, Berlin, Media, “Go Beyond Borders” for CNN International
  • JWT, Melbourne, Public Service, “City GT” for VicRoads
  • Three Drunk Monkeys, Sydney, Public Service, “The Sun Sound” for the Cancer Council
  • Wieden & Kennedy, Portland, Apparel/Fashion/Footwear, “Nike LIVESTRONG & The Chalkbot” for Nike LIVESTRONG

INTERACTIVE: 38 Statues (6 Gold, 13 Silver, 19 Bronze)
Gold Winners are as follows:

  • AKQA, Washington, Innovative Use Of Technology, “Virtual Box Simulator” for United States Postal Service
  • Crispin Porter + Bogusky, Boulder, Innovative Use Of Technology, “Twelpforce” for Best Buy
  • Crispin Porter + Bogusky Europe, Gothenburg, Fresh Approach, “Magical X-mas Cards” for the Swedish Post
  • Definition 6, Atlanta, Viral - Beverages/Non-Alcoholic, “Happiness Machine Video” for Coca-Cola
  • Farfar, Stockholm, Fresh Approach, “The World’s Biggest Signpost” for Nokia
  • DDB, London, Online Games, “Monopoly City Streets” for Hasbro - Monopoly Game Board

INTEGRATED CAMPAIGN: 16 Statues (1 Grand, 3 Gold, 7 Silver, 5 Bronze)
Grand and Gold Winners are as follows:

  • TBWA\HUNT\LASCARIS, Johannesburg, “The Trillion Dollar Campaign” for The Zimbabwean Newspaper (GRAND CLIO)
  • AlmapBBDO, São Paulo, “Havaianas Identity” for Havaianas - São Paulo Alpargatas
  • Berghs School of Communication, Stockholm, Student, “Offline” for Norske Skog - Norwegian Forrest Industries
  • Miami Ad School Europe, Hamburg, Student, “The Deathzone” for Greenpeace Energy

INNOVATIVE MEDIA: 26 Statues (1 Grand, 4 Gold, 12 Silver, 9 Bronze)
Grand and Gold Winners are as follows:

  • JWT Milan, Milano, Corporate/Institutional, “Auditorium” for Heineken (GRAND CLIO)
  • Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Beverages/Alcoholic, “Andes Teletransporter” for Inbev - Andes Beer
  • JWT Japan, Tokyo, Confections/Snacks, “Kit Kat Mail” for Kit Kat
  • Miami Ad School Europe, Hamburg, Student, “The Mixtape” for Fred Perry Subculture
  • TAXI, Toronto, Automotive, “Hands Up” for MINI Canada

Gold Winners are as follows:

  • Ketchum, San Francisco, Consumer, “Dreyer's Beat the Blues with a Taste of Recovery” for Dreyer’s Ice Cream
  • Ketchum, Chicago, Consumer, “Friskies First ‘Feline Focus Group’” for Friskies
  • Naked Communications, Sydney, Consumer, “Ask Richard” for FBi Radio


To see a complete list of all Grand, Gold, Silver and Bronze CLIO Award winners in all categories, please visit CLIO Awards. Follow the CLIO Awards on your favorite social networks: Twitter, LinkedIn, and Facebook.

About The CLIO Awards
The CLIO Awards is one of the world’s most recognized awards competition for advertising, design and communications. The CLIO Awards has maintained its original commitment to celebrate and reward creative excellence, honoring a powerful form of communication and its impact on modern culture. At the same time, the CLIO Awards remains focused on evolving with the industry in order to acknowledge the most current, breakthrough work. To this day, CLIO’s iconic statue is the most widely recognized and coveted symbol of the industry’s creative accomplishments.

About e5 Global Media
e5 Global Media is a diversified company with leading assets in the media and entertainment arenas, including: Music (Billboard and its related conferences and events, including The Billboard Latin Music Awards), Film (The Hollywood Reporter, Backstage, ShoWest, ShowEast, Cineasia, and Cinema Expo International); and Advertising & Marketing (Adweek, Mediaweek, Brandweek, Adweek Conferences, and The CLIO Awards).






Lauren Bobrowich, Coburn Communication