BILLBOARD
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

CONTENT & CONTACT
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism Utilities

DESIGN
Annual Reports
Brochures-Product/Service
Catalog
Corporate Identity
Direct Marketing
Editorial Design
Environmental Design
Package Design
Point of Purchase
Posters
Self-Promotion

DIRECT MAIL
Brochure
Collateral
Dimensional
Other

INNOVATIVE MEDIA
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

INTEGRATED CAMPAIGN
Integrated Campaigns do not have categories

INTERACTIVE
For the "Website & Microsite", "Banners & Other Display", "Mobile" and "Viral" entry types:
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
E-Commerce/Retail
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Social Media
Telecommunications
Toiletries
Travel/Tourism
Utilities

For the "Other Interactive" entry type:
Animation
Artistic Technique
Brand Building
Branded Content
Consumer-Targeted Site
Fresh Approach
Functional Design
Innovative Use Of Technology
Online Application
Online Games
Relationship Marketing
Rich Media Advertising
Self-Promotion
Sound/Music
Video/Moving Image
Widget

POSTER
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

PRINT
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non–Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

RADIO
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non–Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Insurance
Leisure
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

STRATEGIC COMMUNICATIONS
/ PUBLIC RELATIONS
Consumer
Corporate
Crisis Management

TELEVISION/CINEMA/DIGITAL
Apparel/Fashion/Footwear
Automotive
Automotive Products/Services
Banking/Financial
Beverages/Alcoholic
Beverages/Non-Alcoholic
Business Equipment/Services
Business-to-Business
Confections/Snacks
Corporate/Institutional
Cosmetics/Beauty
Direct Marketing
Electronic Equipment
Entertainment
Foods
Health Care Services
Home Entertainment
Home Furnishings/Appliances
Household Products
Leisure
Insurance
Media
Online & Interactive
Personal Items
Pet/Petcare
Pharmaceuticals
Public Service
Recreational Items
Restaurants/Fast Food Outlets
Retail Food
Retail Services
Retail Stores
Telecommunications
Toiletries
Travel/Tourism
Utilities

TELEVISION/CINEMA/DIGITAL
TECHNIQUE
Animation
Cinematography
Direction
Direction-Music Video
Editing
Music-Adaptation
(These entries should be a commissioned re-working of an existing piece of materiel, be it public domain or licensed.)
Music - Licensed
(Music that has been used straight from the master recording. This can be edited but should not have been re-arranged.)
Music-Original
(This is a music track, which has been commissioned and composed specially for the entry. This does not include arrangements of any sort as that is covered by Music Adaptation. This also does not include any materiel that is in the public domain.)
Sound Design
Visual Effects

TELEVISION/CINEMA/DIGITAL
HALL OF FAME
Hall of Fame entries do not have categories

CAMPAIGNS
Campaigns can be entered in the following Mediums:
Billboard
Poster
Print
Radio
Television/Cinema/Digital

STUDENTS
Students may enter the CLIO Awards in the following media:

SINGLE
Billboard
Design
Innovative Media
Interactive
Poster
Print
Television/Cinema/Digital

CAMPAIGN
Billboard
Integrated Campaign
Poster
Print
Television/Cinema/Digital